These Are The Best Problem-Solving Hair Products Of 2023 (2024)

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Your hair care regimen is like your beauty fingerprint: No two look exactly alike. Whether you swear by a wash ‘n go, have mastered your DIY blowout, or prefer to cocktail a million-and-one products, your usual M.O. may be whatever works best for your individual hair concerns, goals, and schedule. But every so often, a hair care product comes along that totally changes the game—and proves itself worthy of making new space in your everyday routine.

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That’s the case with these latest and greatest award winners.

And, to take your routine—and its results—to the next level, we’ve broken out our fifth annual Healthy Hair Awards by hair concern. That makes it easier than ever for you to mix and match the shampoos, conditioners, stylers, treatments, tools, and beyond that will work best for you.

Even better: Each of our winners was selected by a panel of experts, including hairstylists, colorists, dermatologists, and trichologists, alongside the WH beauty team—and is their go-to pick for the given category.

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How We Chose The Winners

Women's Health consulted a variety of experts—hairstylists, dermatologists, trichologists, colorists, and curl experts—who sent their recommendations on the best hair products across a multitude of categories. After sifting through all the submissions, WH editors selected the best products for dry hair, damaged hair, color-treated hair, thinning hair, curly and coily hair, dandruff/scalp irritation, and all-around winners that are great for all hair types.

Keep scrolling to see which products made the cut, then get ready to experience your best hair yet.

Jump To A Category

Dry Hair / Damaged Hair / Color-Treated Hair / Curly and Coily Hair / Thinning Hair / Dandruff And Sensitive Scalp / All Hair Types

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Dry Hair

Done with dry, dull hair? These hydrating all-stars are guaranteed to nix frizz and leave hair glossy.

Best Shampoo For Dry Hair

Fable & Mane HoliRoots Hydrating Shampoo

"This shampoo tames frizz and softens even the most unruly and dry hair." — Marjan

Best Conditioner For Dry Hair

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Hair Proud Super Hydrating Conditioner

"Just as dry skin craves moisturizing hyaluronic acid, so do parched locks. That's what sets this conditioner apart—it's infused with a souped-up HA complex that hydrates from the inside out. Also in there: Softening, shine-enhancing oils like argan, borage, and jojoba. My slightly coarse strands drink it up—and so will yours. " — Underwood

Best Treatment For Dry Hair

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Pardon My Fro Detangler Leave In Conditioner

"I like how this product seals in moisture. I also found it helped with frizz, mending the hair with its cuticles, with much ease. Its lightweight texture does the job well, allowing these curls to bounce with every stride and providing the curls with much-needed hydration." — Leatherwood

Best Hair Oil For Dry Hair

Sienna Naturals Daily Elixir Oil

"This scalp oil is thick enough to penetrate the scalp but not too heavy to leave build-up. The lightweight oils and botanicals balance the scalp while smoothing hair for an easy style. It's also good to use to keep hair fresh between wash days." — Leatherwood

Best Styling Product For Dry Hair

Oribe Royal Blowout Heat Styling Spray

"This has been my go to for prepping hair for shiny, luxe blowdries. It gives the hair hydration and enough slip that the brush can glide through without weighing down the style." — Marjan

Best Scalp Scrub For Dry Hair

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philip b. Peppermint Avocado Scalp Scrub

"This invigorating scalp scrub gives your hair killer volume and an exfoliating clean! Just a little bit lathers up perfectly. The peppermint leaves your scalp with a cool, refreshing tingle." — Santiago

Best Scalp Treatment For Dry Hair

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Nutrafol Stress Reliever Soothing Serum for Dry & Sensitive Scalps

"Scalp microbiome and pH balance are everything! Love that this product is formulated with prebiotics and postbiotics to help balance and maintain the scalp microbiome and prickly pear to help soothe the scalp. I always say that a healthier scalp equals healthier hair." — Farhang

Best Hair Mask For Dry Hair

K18 Biomimetic Hairscience Leave-In Molecular Repair Hair Mask

"This product has gone super viral for good reason. I even bought a bottle on my own to figure out the hype! Peptides are messengers that help assist and in this case, they mimic the hair’s structure reversing damage from heat, color, etc. I also like the formulation helps rebalance the hair pH, which is important. Just like keratin treatments, you want to be careful to not overdo this product, so I recommend using it as directed." — Farhang

Best Hair Tool For Dry Hair

Ghd Duet Style 2-In-1 Hot Air Styler

"This tool has been revolutionary, taking hair from wet to dry while smoothing and straightening with no heat damage! It cuts down styling time and doubles as a flat iron, so it's a great 2-in-1 tool and well worth the investment." — Marjan

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All you need is one pump of this multitasker from Pardon My Fro for your brush to glide through your strands and leave you with bouncy, moisturized curls.

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Damaged Hair

If you heat-style on the reg or get in-salon chemical treatments, these restorative formulas help hair look and feel like new.

Best Shampoo For Damaged Hair

Oribe Shampoo for Beautiful Color

"The ingredients are actually very botanical-based, which is awesome. Key ingredients in their signature complex include watermelon, lychee, and edelweiss flower, which help defend and protect. Other ingredients include ginger root extract, baobab tree extract, and vegetable protein. The bottle also looks so ultra-luxurious." — Dr. Farhang

Best Conditioner For Damaged Hair

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ABHATI Suisse Saranda High-Performance Conditioner

"It's formulated with Himalayan wild cherry oil for a special dose of shine and moringa and mango seed butter for a Vitamin A-C-E boost. It also repairs and fortifies unmanageable and frizzy hair while creating a smooth and glossy lightweight finish, making it best for medium hair density and texture." — Caspara

Best Treatment For Damaged Hair

Briogeo Don't Despair, Repair! Moisture + Damage Defense Leave-In Treatment

"If you're constantly plagued by breakage, this is the product for us. It's an easy, on-the-go solution that repairs damage and seals split ends with a combination of nourishing ceramides, a blend of essential fatty acid-rich oils, and the brand's signature reparative complex. Simple spritz it on, comb through, and style as usual. So simple!" — Underwood

Best Styling Product For Damaged Hair

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R+Co On a Cloud Baobab Oil Repair Splash on Styler

"This spray-on leave-in helps to repair hair by rebuilding bonds, as well as add moisture and protect during heat styling. It's great to use as a refresher for day-two hair and curls." — O'Connor

Best Hair Mask For Damaged Hair

amika Soulfood Nourishing Hair Mask

"This clean, cruelty-free, and vegan mask that gives hair next level moisture and leaves your hair feeling incredibly soft, smooth and shiny. This product is a favorite of my celebrity clients who have dry or color- and chemically-treated hair." — O'Connor

Best Hair Tool For Damaged Hair

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Dyson Airwrap Multistyler

"I love the Airwrap because it’s an easy and safe way to get a salon-quality blowout." — Perry

Best Leave-In Conditioner For Damaged Hair

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UNITE Hair 7SECONDS Detangler Leave-In Conditioner

"This conditioner is great on medium to coarse hair types. It makes the hair very smooth and manageable, and acts as an excellent base for blow-outs or natural styles." — Cole

Best Bond Builder For Damaged Hair

Living Proof Triple Bond Complex Leave-In Hair Treatment

"This product is the holy grail, and should be the last step before applying heat to your hair for future protection and a long-lasting blowout." — Perry

Best Split End Treatment For Damaged Hair

Kérastase Nutritive Hydrating Split End Serum

"Split ends are the gift that keeps on giving: Don't address them and you'll experience breakage all along the hair shaft. This serum strengthens strands and, after five doses, will send frayed ends packing. And the scent is amazing—a blend of fragrance florals like ylang ylang and jasmine." — Underwood

Best Curl Product For Damaged Hair

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Carol's Daughter Goddess Strength True Stretch Defining Cream

"A cream that moisturizes and defines curls without weighing them down or making them feel too greasy is one I can get behind. This product made my hair feel soft and smooth while also helping me get through the detangling process with ease." — Jackson

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Color-Treated Hair

Maintain a rich hue, counteract brassiness, and offset damage from color services with pro-approved products.

Best Shampoo For Color-Treated Hair

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Redken Acidic Bonding Concentrate Shampoo

"I love this to repair damage, add shine, and help heal hair that has been through a lot of heat damage, styling, or chemical services. It makes hair feel smooth and shiny post-use." — Marjan

Best Toning Shampoo For Color-Treated Hair

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Not Your Mother's Blonde Moment Treatment Shampoo

"It's a fact: Blonde sometimes goes brassy. There are plenty of toning shampoos on the market to combat this—what makes this one unique is the addition of quinoa, which helps color to not only avoid getting yellow-ish, but also last longer. I used it when I went blonde and it was a lifesaver." — Underwood

Best Conditioner For Color-Treated Hair

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Redken Color Extend Conditioner

"Redken's hair-color products always deliver, and this conditioner keeps your color vibrant." — Perry

Best Treatment For Color-Treated Hair

IGK Cash In Instant Repair Serum

"Love this repairing serum for damaged ends. Just a small amount helps seal and prevent split ends and leaves hair feeling healthy." — Marjan

Best Hair Gloss For Color-Treated Hair

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dpHUE Glossy Glaze

"This is a two-minute conditioning glaze that has a hint of color to help refresh your hair. It coats your hair to smooth the cuticle to help combat frizz and gives amazing shine." — O'Connor

Best Root Touch-Up For Color-Treated Hair

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L'Oreal Paris Magic Root Cover Up

"This is the perfect remedy for thinning hair or grown-out roots. Spray it directly on the roots or scalp to camouflage any area. Don’t sleep on this game-changer!" — Santiago

Best Heat Protectant For Color-Treated Hair

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Rahua Heat Protectant Shield

Now 58% Off

"To keep color looking lustrous when you're blow-drying, straightening, or adding wave, a heat protectant spray is a must. This one shield strands and also smells incredible. You won't even know that you're doing something good for your hair—it's that luxurious." — Underwood

Best Dry Shampoo For Color-Treated Hair

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Verb Dry Shampoo

"This dry shampoo does what every dry shampoo should—refreshes next-day hair so you can extend your style. Fine. What's unique here is that the aerosol formula has a slightly purple tint to help neutralize brassiness in blonde or silver tones. Every who dyes will die for this." — Underwood

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Give third-day hair a quick refresh with this light, oil-absorbing dry cleanser.

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Curls and Coils

Treat waves, kinks, and everything in between to these expert picks designed to moisturize and define.

Best Shampoo For Curls And Coils

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Aveda Be Curly Shampoo

"I like this for curly hair. since its ingredients are wheat protein and aloe—which enhance the natural shape of curly hair while also gently cleansing."— Greenfield

Best Conditioner For Curls And Coils

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Lush Revive Hair Moisturizer

"I love the ingredients and it smells amazing! It’s more like a deep moisturizing leave-in treatment. A little goes a long way!" — Cole

Best Mousse For Curls And Coils

Pattern Curl Mousse

"I love everything about this brand. This is a lightweight mousse to help define curls and volumize, and it's formulated with marshmallow root and castor oil to support hair softness and smoothness." — Dr. Farhang

Best Frizz Treatment For Curls And Coils

Color Wow Dream Coat Supernatural Spray

"Every hairdresser's must-have, this glides on the hair like water but has a firm grip on frizz and delivers a long-lasting blowout." — Perry

Best Edge Control For Curls And Coils

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Bed Head Hair Stick

"It's good for dry, frizzy, or thick hair to keep the hair smooth and hydrated." — Greenfield

Best Hair Mask For Curls And Coils

Oribe Moisture Control Deep Treatment Masque

"I recommend this for dry brittle hair because it has murumuru and mango seed butter which together add powerful hydration and last longer than other lightweight conditioners." — Greenfield

Best Blowout Product For Curls And Coils

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Nairobi Wrapp-It Shine Foaming Lotion

Now 17% Off

"My go-to foam that’s another great multi-use product! It can be a base for a blowout to help smooth hair and add shine, but I use it most to define curls." — Cole

Best Hairbrush For Curls And Coils

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Tangle Teezer The Ultimate Detangler Plant Brush

"It's one of my all-time favorite detangling brushes! I absolutely adore the way that I can still use this on my type 4 hair and detangle with no pulling, breakage, or headaches, and this new version being eco-friendly has made me love it even more." — Jackson

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From twist-outs to wash-and-gos, Pattern Curl Mousse is the perfect way to set your style and leave you with a no-mess, flake-free result.

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Thinning Hair

Reach your growth goals with these smart solutions for hair loss, thinning, and excessive shedding.

Best Shampoo For Thinning Hair

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Nutrafol Root Purifier Scalp Microbiome Shampoo

"I love how it makes my scalp and hair feel, as well as the very refreshing scent. Plus, the shampoo also focuses on promoting a heathly scalp." — Dr. Farhang

Best Conditioner For Thinning Hair

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Hush & Hush Deeply Rooted Conditioner Conditioner

"Best for thin and fine-medium hair densities and textures, this super-hydrating and lightweight conditioner features olive oil-bursting 'lipobeads' for intense moisture." — Caspara

Best Styling Product For Thinning Hair

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Hours Full-Time Plumping Mousse

"This mousse makes hair fuller, but not too heavy, not tacky, and with no crunch on the hair. It defines the texture and leaves it feeling very moisturized." — Leatherwood

Best Texturizer For Thinning Hair

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R+Co Bleu Rose Water Wave Spray

"This product not only smells pretty, but it creates volume that truly lasts." — Perry

Best Scalp Serum For Thinning Hair

Nécessaire The Scalp Serum

"This daily scalp serum helps to support hair growth and minimize hair thinning. The green tea extract in the formula keeps your scalp itch- and flake-free." — O'Connor

Best Hairspray For Thinning Hair

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UNITE Hair TEXTURIZA Dry Finishing Spray

"This is a must-have in my travel kit, salon and personal beauty arsenal. I like to spray this from roots to ends for that perfect lives in texture with tons of volume." — Santiago

Best Growth Treatment For Thinning Hair

VIRTUE Flourish Density Booster

"People love this as it is non-medication (“drug free”) based, which is nice postpartum. It's formulated with keratin and peptides, which help boost hair health, and probiotics to help rebalance the health of the scalp. Additionally, it is formulated with larch wood extract, which can stimulate the scalp." — Dr. Farhang

Best Volumizing Spray For Thinning Hair

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Kenra Professional Volume Mist 2

"If you have fine or thinning hair, a few spritzes of this product will give you workable volume that lasts—like, really lasts. We're talking 48 hours here. Mist it onto damp hair in sections, dry as you normally would, and then reapply for an even bigger boost." — Underwood

Best Scalp Treatment For Thinning Hair

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Michiru Scalp Tonic

"If your scalp is dry and itchy but you don’t have time to give it a full shampoo, pick this up. It’s a leave-in treatment with niacinamide to add a burst of moisture to the scalp while also relieving irritation so that your hair can grow healthier and fuller." — Jackson

Best Thickening Fibers For Thinning Hair

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Boldify Hair Thickening Fibers

"Think of these as a root touch-up spray, but to address thinning instead of grays. Just dust them onto sparse spots as an instant camouflage. They come in 14 shades so you're likely to find your ideal match and the fibers themselves don't clump and look super realistic. Trust me, no one will know." — Underwood

Best Densifying Treatment For Thinning Hair

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Rodan + Fields DENSIFYING+ Treatment

"This densifying treatment brings even the flattest hair to life with just a few pumps. All you have to do is apply it directly to the scalp and use it as a leave-in." — Jackson

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Make fine hair look fuller with just a few spritzes of this R+Co wave spray.

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Stressed Scalp

Take down dandruff, itchiness, and other issues to keep your scalp comfortable and your hair healthy.

Best Shampoo For Stressed Scalp

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Neutrogena Scalp Therapy Anti-Dandruff Shampoo For Itchy Scalp

"Itchy scalp and dandruff can go hand-in-hand and this shampoo delivers on both fronts: Salicylic acid—the active ingredient in this formula—is a proven flake-fighter and peppermint oil provides a cooling sensation that soothes away any irritation." — Underwood

Best Conditioner For Stressed Scalp

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SheaMoisture Apple Cider Vinegar Anti-Dandruff Conditioner w/ Salicylic Acid

"This leaves my often-dry, often-flaky scalp feeling so cool and refreshed. It uses salicylic acid and other major ingredients like apple cider vinegar to get rid of flakiness and irritation for good." — Jackson

Best Scalp Scrub For Stressed Scalp

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Innersense True Enlightenment Scalp Scrub

"This pre-cleanse exfoliation treatment is formulated with scalp stimulating peppermint oil, soothing and sebum-balancing celery seed extract, and tea tree oil for relief and antimicrobial effects." — Caspara

Best Scalp Serum For Stressed Scalp

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Vegamour GRO Scalp Detoxifying Serum

"When my scalp is super flaky, this serum comes in so handy and works instantly! Just apply to scalp 10 minutes before shampooing for a quick and easy scalp treatment." — Marjan

Best Hair Oil For Stressed Scalp

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Evolvh Better Roots Scalp & Hair Oil

"A powerful oil-free scalp serum formulated with 10 clean, clinically proven active ingredients, this stimulates hair follicles and promotes hair growth, preserves natural hair color, balances the microbiome, and reduces inflammation. It's ideal for regrowing hair and hydrating the scalp." — Caspara

Best Hair Mask For Stressed Scalp

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Klorane Exfoliating Mask with Galangal For Flaky Scalp

"Aside from being a great solution to itchiness and dry patches, it’s a sustainable waterless formula that transforms into a paste in the shower—meaning you can control the thickness and consistency. Just drop the powder into your hand, add water, and leave on for a few minutes or while you wash your body. If you’re using it in place of a shampoo (which is recommended) just make sure to use conditioner afterwards." — Jackson

Best Leave-In Treatment For Stressed Scalp

Oribe Serene Scalp Soothing Leave-On Hair Treatment

"I love that dandruff treatments have gotten more luxe lately—honestly, you're not going to use something you don't want to use, no matter how well it works. This leave-on, with salicylic acid, peppermint leaf extract, and Oribe's signature protective complex certainly fits the bill. It provides and immediate cooling sensation to distract from scalp itch and smells like heaven." — Underwood

Best Pre-Cleanse Treatment For Stressed Scalp

Act+Acre Cold Processed BHA Salicylic Acid Scalp Exfoliator

"As a dry/flaky scalp girl, I love any scalp product that can moisturize and get rid of dryness while also making my scalp feel cool and refreshed in the process. I used this right before my weekly wash and my hair never felt healthier." — Jackson

Best Scalp Brush For Stressed Scalp

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Vegamour GRO Revitalizing Scalp Massager

"When itch and irritation are driving you nuts, turn to this soft silicone bristle scalp massage for relief. It stimulates blood flow to the area for healthier hair and a healthier scalp. Genius." — Underwood

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Sometimes fingernails can be too harsh on the scalp. Find relief from itchiness with this soft-bristled massager from Vegamour.

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All Hair Types

Not quite sure what your hair needs? No sweat: Begin here with beloved winners that work for everyone.

Best Shampoo For All Hair Types

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Fekkai Apple Cider Detox Shampoo

"The shampoo rids hair of flakes without leaving hair dull or dry. I love for a healthy scalp and shiny hair." — Marjan

Best Conditioner For All Hair Types

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ROZ Foundation Conditioner

"This is the conditioner of my dreams! It allows hair to air-dry wonderfully with zero frizz." — Perry

Best Detangler For All Hair Types

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dae Cactus Flower Leave In Conditioner

"I love how light and moisturizing this leave in is without weighing hair down. It’s a great detangler for all hair types." — Marjan

Best Styling Product For All Hair Types

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The Doux Mousse Def Texture Foam

"This is the holy-grail texture product; it defines curls to a T. Also, it doesn’t leave an unnatural cast or flakiness, and it washes out in one, two, three." — Leatherwood

Best Hair Mask For All Hair Types

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Design.Me Gloss.Me Hydrating Treatment Mask

"This mask is great for all hair types; it leaves the hair hydrated while giving you extra shine. This mask is also incredible for extensions, restoring them with moisture to make them feel brand-new without weighing them down." — O'Connor

Best Hairspray For All Hair Types

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Matrix Vavoom Extra Full Freezing Hairspray

"I found this product to be the truth for any red carpet; it helps any long-lasting style to stay in place for hours. The extra-strong formula provides continual hold." — Leatherwood

Best Blow Dryer For All Hair Types

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Amika The Alpha 360 Dryer

"This negative ion dryer uses two rotating dials to easily regulate the temperature and speed. It has a more narrow nozzle, too, which aids in sealing the cuticle making the hair shinier and healthier-looking." — Santiago

Best Hair Accessory For All Hair Types

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Sugarcoat Hair Nicole Matte Claw Clip

"The matte finish on these hair clips make them grip the hair with no pull, and also keeps the hair in place. This clip is much chicer than traditional hair clips, and the color palette goes perfect with every hair color!" — O'Connor

Best Hot Tool For All Hair Types

Mane By Mane Addicts Triple Ripple Jumbo Hair Waver

"It's the perfect size for natural-looking, frizz-free waves. The wand detaches for easy storage, and the 9-foot swivel cord avoids cord tangles and helps to keep the iron from falling when moved. The best part is the price won’t break the bank." — O'Connor

Best Hair Brush For All Hair Types

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Felicia Leatherwood Detangler Brush

"As the name suggests, it detangles — but it's also my go-to define curls and it can do a great blowout on curly and coily hair." — Cole

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This tool from Mane by Mane Addicts will give you perfect, beachy waves in no time.

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Deanna Pai

Deanna Pai is a freelance beauty writer and editor currently based in New York. She has more than 10 years of experience writing about beauty and wellness.

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